Books are a uniquely portable magic. - Stephen King

inGenius: A Crash Course on Creativity by Tina Seelig

The Stanford professor, Tina Seelig introduces a novel framework about creativity, "innovation engine," a special mix of six characteristics like attitude, resources and environment.

"Workers are puzzle builders, they get stuck when missing a piece," she says. Truly creative people "are quilt makers — they can fit anything together."

The Myths of Innovation by Scott Berkun

This book is really fun to read without deep thoughts. While walking through the history of ideas, you will actually learn about: Where ideas come from, Why most people don't like ideas, The importance of problem finding, and more ... 

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It's Complicated: The Social Lives of Networked Teens by Danah Boyd

How social media affect the quality of teens' lives and how teenagers communicate through them. The books gives thorough analysis and insights on young people and their interactions with social media.

Jony Ive: The Genius Behind Apple's Greatest Products 

"Different and new is relatively easy. Doing something that’s genuinely better is very hard"

 

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Contagious: Why Things Catch On

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Hooked: How To Build Habit-Forming Products

Great book to think about engagement strategy for social platforms

 

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Buyology: Truth and Lies About Why We Buy 

 

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The Lean Startup: Method for developing businesses and products

 

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The Ten Faces of Innovation:  IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity

 

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Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers

 

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Lean UX: Applying Lean Principles to Improve User Experience

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Don't Make Me Think: A Common Sense Approach to Web Usability

 

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The Inmates are Running the Asylum: Why high-tech products drive us crazy

The art of Innovation by Tom KelleyKelley believes

Everyone can be creative - this old bestseller shows how  IDEO fosters an atmosphere conducive to freely expressing ideas, breaking the rules, and freeing people to design their own work environments. He takes the reader through the IDEO problem-solving method: Observe with empathy > Experiment through rapid prototyping > Leverage the power of storytelling

Lean In: Women, work, and the will to lead

Love this book because I am a woman and ambitious

Rework - easy and fast way to succeed in business if there is any :)

 

Hatching Twitter: A True Story of Money, Power, Friendship, and Betrayal 

Super addictive and dramatic story behind the scene - it must be filmed.

Steve Jobs by Walter Isaacson

Definitely must-read and better than the other old books - very deep and precise

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100 Things Every Designer Needs to Know About People 

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Designing for Growth & Field Book: A Design Thinking Tool Kit for Managers

 

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The Design of Business:  Why Design Thinking is the Next Competitive Advantage

 

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Change By Design: Applying Lean Principles to Improve User Experience

 

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Designing for the Digital Age: How to create human-centered products and service

 

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About Face 3: The essentials of interaction design

 

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The Design of Everyday Things: Psychology of Everyday Things and Actions 

 

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The Elements of User Experience: User-Centered Design for the Web